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The Tipping Point: How Little Things Can Make a Big Difference (TP)
The Tipping Point: How Little Things Can Make a Big Difference (TP)

by : Malcolm Gladwell
Binding : Trade Paperback
ISBN : 9780316346627
Item Price:Php 598.00
Shipping Cost: Php 99.00
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Synopsis

Defining that precise moment when a trend becomes a trend, Malcolm Gladwell probes the surface of everyday occurrences to reveal some surprising dynamics behind explosive social changes. He examines the power of word-of-mouth and explores how very small changes can directly affect popularity. Perceptive and imaginative, The Tipping Point is a groundbreaking book destined to overturn conventional thinking in business, sociological, and policy-making arenas.

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